project brief

client

Longines

Location

London

The Longines Global Champions Tour London 2025 brought world-class equestrian sport to the heart of the city at the Royal Hospital Chelsea.

To support the event, our team was tasked with supplying both large-scale LED displays and a comprehensive PA system, ensuring that every visitor experienced clear visuals and sound throughout the venue.

For the LED solution, we provided Unilumin P3.9 URM outdoor panels, chosen for their exceptional brightness and clarity in outdoor conditions. These panels delivered crisp, high-resolution content that enhanced both the live sporting action and event information. Alongside this, our PA system provided reliable audio coverage across the site, ensuring seamless communication and announcements could be made without interruption.

Working within the unique setting of a historic London landmark required careful planning and precise execution. Our team managed the full installation and operation, integrating the technology into the temporary event infrastructure while respecting the challenges of the heritage venue. Despite the tight build schedule, we delivered the complete package on time, ready for the start of the competition.

The end result was a technically robust solution that supported the atmosphere and professionalism of one of London’s most prestigious sporting events, helping both participants and spectators enjoy a world-class experience.

recent projects

  • ATC was proud to provide once again full Production support for Pinsent Masons Partner Conference 2022, at the Hotel Arts in Barcelona. The event is an opportunity for all Partners to meet again in person since they last met in 2018.

  • ATC was proud to support MG Motor UK with the launch of its new ZS SUV — the latest addition to the ever-expanding compact SUV market.

Stunning audiences with outstanding live events.